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RS143: Resurrecting Zombie Customers
Today Dave and Craig talk about Zombie customers in Saas. Specifically, how to identify those customers who are not active, how to deal with...
RS142: Freemium vs. Free Trial
Today Dave and Craig talk about the merits of Freemium as an acquisition channel versus just offering a free trial for your SaaS app....
RS141: The Four Key Aspects to Nailing Product Positioning
Today Dave and Craig are digging into one aspect of Product/Market fit that is often overlooked, and very well may be the more difficult...
RS140: Product Visionary vs. Product Leader
In this episode Dave and Craig are catching up with some updates after a few weeks off, and digging into the differences between being...
RS139: Winning Customer Success with Val Geisler
Today Craig is chatting with onboarding specialist and all around marketing pro Val Geisler. Val was the first marketing hire at ConvertKit a few...
RS138: Automating Medium Touch Sales
Today Dave and Craig are talking all about marketing and things that they’re both doing to drive more eyeballs to their businesses. Dave is...