Today Dave and Craig talk about Zombie customers in Saas. Specifically, how to identify those customers who are not active, how to deal with payments for customers who are not active (and not getting value from your tool), and how to go about encouraging those customers to re-engage so that they will get value from your product.
This week Dave and Craig are talking about the convergence of two articles that were recently floating around the interwebs. Both have to do...
Yes, yes, I’ve been on a bit of a hiatus of late. But today we make up for it with a fantastic show with...
In today’s episode, Craig is joined by Adam Shaw from Marketing for Founders to talk about precise and overarching marketing strategies. Adam’s expertise lies...
