Today Dave and Craig are digging into one aspect of Product/Market fit that is often overlooked, and very well may be the more difficult aspect of that equation.
Positioning is the key element to make your product stand out, talk to the right audience, and increase user adoption….but is REALLY tough to get right.
In this Grow and Convert blog article we talk through the 4(.5) aspects of positioning that you need to get right in order to achieve the “Market” part of Product/Market fit. And whether you’ve acheived that sometimes mystical level of adoption in your product these questions will give you a great framework for revisiting this part of your marketing in the future.
With Dave off this week, Craig spends this episode talking about achievements in 2019 and “doing it better the second time around” with Benedikt...
Today Dave and I are excited to welcome Dave Collins of Software Promotions to the show. Dave is a figurehead in the bootstrapped software...
In this episode, Craig and Dave are back behind the mic talking about work hours, quality time with automations, Dave’s emotions after selling, and...
