Today Dave and Craig welcome back to the show Mike Taber from the popular bootstrapped founder podcast Startups For the Rest of Us.
Mike is hot on the trail of the public launch of his cold email outreach tool, Bluetick and in this episode talks about a lot of the strategies and frameworks that he’s seeing working today in the world of cold email, warming up colder leads, and how to best convert them into paying customers.
Mike, Dave, and Craig also talk about validating new startup ideas early, and with paying customers, and about how we all manage the balance of feature requests within our apps with the need to balance simplicity and core functionality in software.
As Mike goes into the public launch of Bluetick he’s also going to be doing a 21 Days of a SaaS launch, in which he’ll be video blogging every day, right alongside a new brand of whiskey to accompany each episode. To follow along with it head on over to singlefounder.com
Resources Mentioned
In this episode Dave and Craig take some time here at the end of 2017 to reflect about how some marketing approaches have changed...
This week Dave and Craig are talking about the convergence of two articles that were recently floating around the interwebs. Both have to do...
Today Dave and Craig are not just reviewing our goals from 2016, but grading our performance. There’s no sense in setting goals and reviewing...