In this episode Craig and Dave talk about the hidden secret behind great marketing, psychographics. Talking to your customers on a personal, need and desire level leads to more engagement and ultimately more conversions.
In this great article by the team at Sumo.com several aspects of how to use psychologically based messaging techniques to many aspects of your marketing campaigns.
Resources Mentioned:
What is the difference between a CEO’s mindset and an operator’s mindset? What are lessons you’ve learned about hiring good developers? How do you...
- LLMs.txt article: https://www.quoleady.com/llm-txt-files/ - Craig's YouTube channel: https://youtube.com/@thecraighewitt
Welcome to the Rogue Startups Podcast, Episode 2 with David Schneider. David is an internet entrepreneur and has been living the digital nomad lifestyle...