RS155: The Product Market Fit Engine

December 17, 2018 00:52:52
RS155: The Product Market Fit Engine
Rogue Startups
RS155: The Product Market Fit Engine

Dec 17 2018 | 00:52:52

/

Show Notes

Today Dave and Craig are talking through a session from Business of Software 2018 entitled “The Product Market Fit Engine” by Rahul Vohra, CEO of Superhuman.

As the title suggests Rahul has created a predictable and repeatable process around creating (and improving) the degree of product market fit for SaaS products. Maybe the best part of the process is how quantifiable it is, and how the results from these 4 survey questions turn into action items for dev and product teams.

The 4 questions in this survey are:

The results, grouping, and analysis of this simple, 4 question survey can tell you a lot about your customers, feature set, and degree of product market fit.

Resources Mentioned:

Art of Product Podcast

The Product Market Fit Engine by Rahul Vohra at BOS 2018

Superhuman

 

Other Episodes

Episode

September 24, 2025 00:49:33
Episode Cover

RS352: AI Killed Traditional Marketing – Here's What's Next

Ross Simmonds, founder of Foundation Marketing, has built a reputation for helping ambitious SaaS and B2B brands stand out online with data-driven growth strategies....

Listen

Episode

March 24, 2015 00:38:02
Episode Cover

RS007: Using Video to Market Your Products

In this episode of the Rogue Startups Podcast Dave and I talk all about the best practices when it comes to the use of...

Listen

Episode 0

February 04, 2021 00:39:09
Episode Cover

RS241: Marketing Update, and Investing

In this episode of Rogue Startups, Dave and Craig talk about the 2021 BigSnow “conference”, marketing and conversion spreadsheets, an update on Dave’s investment...

Listen