Today Dave and Craig talk through a recent Buffer article that lays out exactly how they spend the $93,000 marketing budget, each MONTH.
The lessons here are many. How a company the size of Buffer, currently doing $1.5 Million per month, allocates their resources, and maybe more importantly what they don’t spend money on.
Buffer has long been an icon in the world of remote work, bootstrapping, and company culture and this article is nothing short of exceptional in teaching all of us (whether you’re just getting started or ramping up your business) about how they do things, and what we can all learn from this.
Resources Mentioned
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