In this episode Craig is joined by the former founders of FeedbackPanda, Danielle Simpson and Arvid Kahl.

Danielle and Arvid are a great story that many of us heard initially at MicroConf Europe 2019 where in their attendee talk they described the journey of building, growing, and exiting their EdTech SaaS app.

It’s great to hear how deliberate and intentional Arvid and Danielle were with the design of the business, how they approached marketing very pragmatically, and in the end were able to exit the business in a very streamlined manner to SureSwift Capital.