RS270: How ecommerce aggregators are winning the SaaS game

Dave flies solo today, talking with Jim Breese of, an ecommerce app aggregator.  Jim discusses the business model of aggregation in the ecommerce space, and together, Dave and Jim riff on some email marketing tactics that are uncommonly effective (and still underused by 95% of all SaaS and ecommerce marketers according to Dave). Do […]

RS269: Been a while…updates and positioning

Who are you? Who is your company? Who does your company serve? Positioning is important for a number of reasons. It gives you and your company a sense of purpose and direction. But finding your niche isn’t as easy as it may seem. Dave and Craig are back! Today they’re talking about all of the […]

RS268: Lessons Learned Hiring Standout Developers

What is the difference between a CEO’s mindset and an operator’s mindset? What are lessons you’ve learned about hiring good developers? How do you do a technical evaluation for possible developers? As Dave nears his one-year reunion as a full-time entrepreneur with Recapture, he shares some of the lessons and realizations he had learned in […]

RS267: Hazards of Growing a SaaS from Scratch

How do you take your SaaS idea and turn it into a successful business? How do you build a SaaS business from scratch?  In this episode of Rogue Startups, Dave is chatting with email marketing guru, Chase Dimond. Today, he joins Dave to talk about his new platform, EmailUp. EmailUp is Canva for email. He […]

RS266: MicroConf 2022 Recap

Did you attend MicroConf 2022? What is it like to go to a convention after the pandemic? On today’s episode of Rogue Startups, Dave and Craig break down their experiences at MicroConf 2022. After a few years of attending the conference, their priorities and perspectives have changed when it comes to what they’re looking for […]

RS265: The Customer Interview Trap

In this episode, after a hiatus that was waay too long, Craig and Dave talk about Dave’s recent experience with customer interviews. There’s always a balance between taking customers’ input into your product process and having that founder level intuition to drive the product (and business) forward. Craig gives updates on his bigger picture goals […]

RS263: New Years Planning

What do you look for when you’re searching for a developer? Which is more stressful: building a new house or moving to a different country? Are you working on the business or in the business? Dave and Craig are back after a holiday hiatus. Between Dave’s household being bombarded with sickness and Craig moving back […]

RS262: QA and Moving

Dave and Craig talk about cold calling, AWS outages, steady growth during the winter, and the hiring-process struggle bus.  What are your thoughts about living overseas? What are your thoughts on full-time QA people? Do you have any tips on finding gems on Upwork? Do you agree that the half-life of your marketing strategy is […]

RS261: Optimizing Speed vs. Quality

How does quality control testing work in e-commerce? In the podcasting world and with abandoned cart recovery, it can be a hassle for smaller companies. In this episode of the Rogue Startups podcast, Dave and Craig talk about what they do to overcome the challenge of optimizing quality versus releasing updates and features in a […]