RogueStartups

Today Dave and Craig are catching up on growth strategies that are working for them right now, and how they're managing the rest of the business to allow things to grow without sacrificing quality or product. Dave has concluded a cold email campaign to potential customers of Recapture, and is now looking at the next steps for growth.  He's looking at the SEO space and how to strategically start … [Read more...] about RS095: Systematic Growth Strategies

Today we're lifting the kimono on the Seriously Simple Hosting launch and all of the things that both went well, and that in hindsight Craig would do differently next time. Launching anything is a dynamic, and fluid experience.  Almost nothing goes as you'd expect in pre-planning, but there are a handful of things you can do to prepare you and your team for the launch scanarios that maybe you … [Read more...] about RS094: Lessons Learned Launching

Today Dave and Craig talk all about advice.  We're all constantly seeking advice from our peers and coworkers, but how do you know when someone is giving you good advice, the advice you should take, and when should you politely ignore what someone is saying? This episode is inspired by a post from the Groove blog (one of the MUST read blogs on entrepreneurship) where Alex Turnbull gives his … [Read more...] about RS093: Recognizing What Advice To Take, and What To Ignore

Dave is flying solo today, as he talks with ecommerce and Shopify expert Kurt Elster from Ethercycle. Even if you are not in ecommerce, you will benefit from Kurt’s knowledge bombs about conversion rate and site optimization. Building traffic and having an audience are the key to ecommerce success. The number one factor in conversion rates is the quality of the traffic and where it comes from. … [Read more...] about RS092: Building Traffic and an Audience with Kurt Elster

Distractions are everywhere these days.  Every day we have countless things competing for our attention and taking away our valuable mental bandwidth. But not every distraction needs to be a negative experience....you can turn the tables on these situations and make them into a long term learning opportunity for you and your company. Our friend Brian Casel wrote about this recently and it … [Read more...] about RS091: When Distractions are really Opportunities in Disguise

You never get a second chance to make a first impression.  And these days with the software world (and SaaS specifically) being more competitive than ever it's paramount that you create an unforgettable first experience for your users. Today Dave and Craig talk through some of the best practices they're seeing in user onboarding, how they're attacking this aspect of their respective businesses, … [Read more...] about RS090: Kickass User Onboarding

Today I'm excited to chat with Mark Samms, cofounder of blogger outreach tool Ninja Outreach.  This story is particularly interesting because unlike some SaaS companies that enjoy seemingly overnight success Mark and his cofounder Dave Schneider (first podcast guest on this show way back in Episode 1) have seen that long and winding path to success. Mark and I chat through some of the struggles … [Read more...] about RS089: Navigating The Road to $50k MRR with Mark Samms of NinjaOutreach

This week Dave and Craig catch up on MicroConf 2017. Lots of great lessons learned there for Dave, from strategic and actionable aspects of his business to some of the bigger questions about life, business, and the intersection of the two. A lot of times we get too tied up in the day-to-day life and trying to grow a business that we lose track of the purpose behind this all.  Whether it's … [Read more...] about RS088: MicroConf 2017 Recap – Living Your True Purpose

This week Dave is at MicroConf in Las Vegas and caught up with several other founders to talk about the conference and some things that they're all facing in their business. On this LIVE show Dave is talking with: Brad Touesnard Einar Volsett Scott Nixon Mike Taber Phil Derksen Ian Landsman If you've not heard of MicroConf, or haven't been before, it is a small conference … [Read more...] about RS087: MicroConf 2017 Live, Unplugged, and Unfiltered