RogueStartups

Today I'm excited to chat with Mark Samms, cofounder of blogger outreach tool Ninja Outreach.  This story is particularly interesting because unlike some SaaS companies that enjoy seemingly overnight success Mark and his cofounder Dave Schneider (first podcast guest on this show way back in Episode 1) have seen that long and winding path to success. Mark and I chat through some of the struggles … [Read more...] about RS089: Navigating The Road to $50k MRR with Mark Samms of NinjaOutreach

This week Dave and Craig catch up on MicroConf 2017. Lots of great lessons learned there for Dave, from strategic and actionable aspects of his business to some of the bigger questions about life, business, and the intersection of the two. A lot of times we get too tied up in the day-to-day life and trying to grow a business that we lose track of the purpose behind this all.  Whether it's … [Read more...] about RS088: MicroConf 2017 Recap – Living Your True Purpose

This week Dave is at MicroConf in Las Vegas and caught up with several other founders to talk about the conference and some things that they're all facing in their business. On this LIVE show Dave is talking with: Brad Touesnard Einar Volsett Scott Nixon Mike Taber Phil Derksen Ian Landsman If you've not heard of MicroConf, or haven't been before, it is a small conference … [Read more...] about RS087: MicroConf 2017 Live, Unplugged, and Unfiltered

This week Dave and Craig are catching up ahead of Microconf 2017.  Dave is making the trip to Vegas for the Growth edition and digging into the e-commerce and Magento world. Dave has done a lot of thought and planning around getting the most out of this year's conference, especially in light of wanting to connect with new people around Recapture. Dave is looking at a major release of his … [Read more...] about RS086: Microconf Preview and Technology with our Kids

Today Dave and Craig are diving right back into the world of email outreach.  Cold email as many would call it is a great way to get the word out about your product, and at the same time giving you a very proactive way to build your business.  It's a great addition to the inbound marketing approach that so many of marketers love and are comfortable with. But, email outreach is a different … [Read more...] about RS085: Revving up the Cold Email Machine

Today Dave and Craig are talking about things that really move your business forward.  Both sides of the proverbial coin, maximizing business efficiencies, and ways to increase revenue. Dave has recently brought on a new support team member for his WordPress plugins, which has been a real value add to his team and their ability to create the features that users are looking for.  This brings up … [Read more...] about RS084: Profit First Mindset and Cold Outreach Strategies

Today Dave and Craig bring back AudienceOps founder Brian Casel to the show.  And today we're talking all about building, evaluating, and optimizing sales funnels in our businesses. The seemingly magical goal of putting $1 into one side of your sales funnel to acquire a customer and getting $2 (or $20) out the other end is the goal of all business owners, and is something all 3 of us are … [Read more...] about RS083: Building Funnels that Convert

Today Dave and I are pleased to welcome Nick Disabato, founder of Draft, to the show.  Nick runs a consulting agency focused on gaining better insights for business through user feedback. Nick uses a variety of tools and approaches to accomplish this holistic view of a brand, but today we're focusing primarily on running A/B split tests properly.  As an example we're going to be looking at … [Read more...] about RS082: Split Testing Your Way to Success with Nick Disabato

Today Dave and Craig are catching up after both of them have been at smaller conferences in the past week or so. Dave just wrapped up the second annual Big Snow Tiny Conf West in Beaver Creek, CO and it was a smashing success.  Putting together a conference that goes off without a hitch is no small task indeed.  Sounds like the discussions, openness, and connections that everyone made at the event … [Read more...] about RS081: Small Conferences and Development Updates

This week Dave and Craig dive into how we're both approaching the development process of our projects, and how to look at your sales funnel as a whole to evaluate where it's strong, and where you make improvements. Dave is recruiting the help of a local Denver Node.js programmer to help him with the Recapture codebase so he can start making some improvements there.  This paired programming … [Read more...] about RS080: Leveling up Development and Evaluating Your Sales Process