On today’s episode, Craig talks to fellow cofounder Christopher Gimmer, the co-founder of both Snappa and BootStrapBay. They receive some keen insight on what it takes to build a two-sided marketplace and how to plan for the future of a startup. Christopher Gimmer has a financial background and has previously worked for the Canadian government. He co-founded Snappa, a graphic design tool whose … [Read more...] about RS054: Scaling User Growth through Smarter Content Marketing with Christopher Gimmer
RS053: Rose Colored Glasses after MicroConf (and how we’re implementing what we learned!)
After MicroConf we're getting back into our businesses, and into our WordPress projects, and really digging in to how we can implement the things we learned. Going to a conference like MicroConf is such a great experience. On one hand you have all of the friendships and connections that you've made during that week, and on the other it's all the lessons, tips, tricks, and advice you got on … [Read more...] about RS053: Rose Colored Glasses after MicroConf (and how we’re implementing what we learned!)
RS052: MicroConf 2016 [LIVE]
MicroConf 2016 was a great conference and we even got in a bit of podcasting. In this episode Dave and Craig catch up with Ken Wallace, the cohost with Craig of the Nights and Weekends Podcast for a mashup episode. We also bring in a few other attendees from MicroConf to talk about their experiences, takeaways and impressions on the conference. If you're a self funded (or even funded for that … [Read more...] about RS052: MicroConf 2016 [LIVE]
RS051: The Entrepreneurial Rollercoaster
The Entrepreneurial Rollercoaster is a wild one and is filled with drastic ups and downs. Around each corner are surprises and challenges that test our will to live this unconventional life. But that's why it's so great. Every challenge is an opportunity to come out the other side stronger, smarter, and better prepared for the next round. This is something that happened to Dave and I as we … [Read more...] about RS051: The Entrepreneurial Rollercoaster
RS050: First Pick the Right Market – WordPress Plugin Project #5
Picking the wrong market will sink your app before it ever gets off the ground. Similarly getting into a growing, open market will make finding that elusive Product/Market Fit so much easier. After an email from Mike Eppel regarding market opportunities and wanting our take on scaling up within a market that is definitely limited, or going into another tangentially related market got Dave and … [Read more...] about RS050: First Pick the Right Market – WordPress Plugin Project #5
RS049: Risks in Open Source Development – WordPress Plugin Project #4
Welcome to WordPress Plugin Project #4. Today Dave and I are catching up right on the heels of Dave's return from Big Snow Tiny Conf West where he was MC and conference organizer. Sounded like a fantastic time and a great type of meeting for anyone to attend who is serious about moving their business forward. These smaller, mastermind like events are so intimate that they often lead to huge … [Read more...] about RS049: Risks in Open Source Development – WordPress Plugin Project #4
RS048: Giant Warning Signs Early – WordPress Plugin Development Project #3
An early warning sign from our previous plugin topic leaves us back at the drawing board. With a few lessons learned now it's time to have a better way of identifying problems, and solving problems. Our previous topic of an on-page user analytics tool similar to a CrazyEgg, KissMetrics type analogy, specifically for WordPress came up against a pretty major barrier: an established competitor … [Read more...] about RS048: Giant Warning Signs Early – WordPress Plugin Development Project #3
RS047: Solving Tough Problems – WordPress Plugin Development Project #2
In this episode we talk through several different approaches to finding tough problems to solve, good markets to get into, and how we're going about choosing both of them. Good markets are ones that you can either get quick traction in, or are large enough for you to take a small corner of the market as your own. There are benefits to both approaches, and it really comes down to mindset shift … [Read more...] about RS047: Solving Tough Problems – WordPress Plugin Development Project #2
RS046: Live WordPress Plugin Development Project #1
Today Dave and I begin the first of a multi part series around developing a WordPress plugin, live on the air. We will go from problem statement, to product validation, to preselling, to outsourcing development, and finally to launching and selling the plugin. As with most things in the bootstrapped startup world this will be an exercise of learning on our feet, and we hope you enjoy the … [Read more...] about RS046: Live WordPress Plugin Development Project #1
RS045: Maximizing Your Biggest Business Asset with Matt Paulson
As online entrepreneurs we have but a handful of true hard assets that we own. The one universal asset that every successful entrepreneur agrees that must be maximized is your email list. Today our guest on the show is Matt Paulson, author of Email Marketing Demystified, and all around email marketing expert. In the show today Dave and I dig into some email marketing best practices, some … [Read more...] about RS045: Maximizing Your Biggest Business Asset with Matt Paulson
Recent Comments